Friday, February 29, 2008

Show+Tell: Compare/Contrast



This could quite possibly be the first Mac vs. PC ad, found in a 1996 issue of MacAddict.

Project: Fun with Food


Compare
The mangosteen is the fruit of a tropical tree originating in Southeast Asia. The fragrant edible flesh is creamy and citrus with some peach flavor. Both Mangosteens and strawberries have a sweet flavor and can be eaten fresh with breakfast, as a dessert, or as juice.

The mangosteen and the strawberry are typically advertised and marketed as part of an emerging category of novel functional foods sometimes called “super fruits” presumed to have a combination of appealing subjective characteristics, such as taste, fragrance and visual qualities. They are also a sodium-free and fat-free food that could potentially lower the risk of brain and nerve disorders and other human diseases.

Both fruits are considered feminine in part because they come from flowers that once open become a fruit and also because they are both called the “Queen Fruit”. Queen Anne Boleyn, the second wife of Henry VIII had a strawberry shaped birthmark on her neck, which some claimed proved she was a witch. In Asia the mangosteen fruit is known as the "Queen of Fruits" because of a legend that Queen Victoria was offering a cash reward to anyone who could deliver to her the fabled fruit.

Contrast
The strawberry originates in North and South America, it grows both as a wild plant and as a cultivated plant unlike the mangosteen, which comes from the Southeast Asia and is a tropical tree that takes a lot of care and time to grow.

The flesh of the strawberry has yellow seeds piercing its surface, they are meant to be eaten along with the fruit which is not the case in the mangosteen where the seeds are in the inside of the flesh and die quickly when they dry. Strawberries have become increasingly available year-round and the peak of their season is from April through July when they are the most delicious and most abundant. Mangosteen on the other hand has an irregular season and the yield varies from tree to tree and from season to season.

The delicate heart-shaped berry has always connoted purity and passion. It has been used in literature and painting to symbolize perfection and righteousness. Medieval stone masons carved strawberry designs on altars in churches and cathedrals.

Friday, February 8, 2008

Mangosteen vs Strawberry


For thousands of years, the people of Southeast Asia have been quietly savoring the fruit of the mangosteen tree. Tough on the outside, juicy on the inside, the mangosteen is both a fruit and a healthy tradition.
In America is the Strawberry which serve more than just fulfilling the sweet tooth. It is packed with hordes of health benefits, making a nutritious fruit for mind and body.

Thursday, February 7, 2008

Fruit of The Loom Campaign


The Fruit Guys are part of a marketing campaign by the Fruit of The Loom company comprised of four guys dressed as different fruits playing instruments and singing about cotton undergarments. More information: http://www.fruitguyfans.com/

Sunday, February 3, 2008

About BenettonTalk!


This is a blog that is sponsored by Benetton and shows the global news that the media mass communications don't show. They have seven features: B-GREEN, HAPPINESS, TIMEBANK, POTATOES!, PENWORLDVOICES, PATAGONIATALK, BABEL WORDS. In this features you can find issues and stories that will make you think about our view of the world, and knowing and understanding what is out there.

Saturday, February 2, 2008

“Dialogue in the Dark” - an exhibition to discover the unseen.


The concept is simple: Visitors are lead by blind guides in small groups through specially constructed darkened rooms, in which scents, sounds, wind, temperatures and textures conveys the characteristics of daily environments, for example a park, a city or a bar. In the dark, the daily routine becomes a new experience. A reversion of roles is created: sighted people are torn out of their familiar environments; blind people provide them with security and a sense of orientation transmitting a world without pictures. The impact is remarkable: “Dialog in the Dark“ have been presented in the last years in 17 countries throughout Europe, Asia and America.

More information http://www.dialog-im-dunkeln.de/home_en.htm